Brett Favre's Media Contribution

As many of you know Brett Favre returned to play for the Minnesota Vikings this year. He led the Vikings to a twelve and four overall record. This record gave the Vikings a first round bye in the playoffs. The Vikings won their first game in the playoffs to the Dallas Cowboys. In my very first blog I am going to be writing about how much the local and national media has benefited from the return of Brett Favre to the Minnesota Vikings.
The national news has been crazy this year with Brett Favre news. It all began by the reports of rumors that Brett Favre was going to return to football to play for the Vikings. As the season started, the media had many questions in the air. Would Brett’s surgically repaired right arm be ready for the workload? Would he be able to win over the hearts of his former team’s rival? Would Brett be able to handle the fast paced play of today’s top athletes? Would he be able to face the pressures of facing his old team (Green Bay Packers)? Would his arm be able to throw lasers at the end of the season? All of these questions were stories that the media created to gain publicity. Brett Favre did not let them down. As the season got underway he started answering these questions with flying colors. Brett started the season by leading the Minnesota Vikings to six straight victories on his repaired bicep. One of these wins included a last second touchdown pass to Greg Lewis in the back of the end zone, to defeat the San Francisco 49ers in week three. At this point Brett started creating the stories for the media to report on; they no longer had to create questions to make up stories that really were not there. He was a great story in the making. The next story the media frenzied off of was the return of Brett Favre to the hostile environment of Lambeau Field. In week eight Brett Favre would face his toughest challenge yet, as he would have to face his former team the Green Bay Packers at Lambeau field. Once again he passed this test in flying colors. Despite the unbelievable pressure, Brett led the Vikings to a 38 to 26 pounding of his new rival. In that game he threw for an astounding four touchdown passes. What a great story for the national media! Brett Favre returned to Lambeau to get his revenge (or whatever you want to call it) on his former team!
The local media has also benefited a great deal from the presence of Brett Favre. The media in Minneapolis is hyped over this upcoming NFC championship game. The Minneapolis Star Tribune Has a direct link called “Access Vikings” on their homepage that brings you directly to information on the upcoming game. The home website is flooded with purple merchandise for the game. The local sports radio station KFAN- AM 1130 is also going purple. Their home page changed their entire background to Vikings logos. They are also featuring a countdown clock to this Sundays NFC championship game. Brett Favre has not only won the hearts of the fans, but also the hearts media. Brett Favre has created so many good stories for the local and national media that I think it is time that they thank him for playing the game that he loves. GO VIKINGS!